Motivational Theories - Herzberg and Two Factor Theory 1.4.4

Two factor theory - concept that employee satisfaction is related to factors which motivate, and factors which can cause dissatisfaction (hygiene factors)

Hygiene factors can demotivate employees if absent causing job dissatisfaction. Employees will only turn up to work if their hygiene factors are being fulfilled. These must be satisfied before any attempt is made to improve motivation.

Once Hygiene factors have been fulfilled, a business can then start to use Motivating factors to increase the motivation of its employees. They can be a mixture of non-financial and financial rewards.

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JOB ENRICHMENT
Job enrichment attempts to give employees greater responsibility by increasing the range and complexity of tasks they are called upon to complete and giving them the necessary authority. It motivates by giving employees the opportunity to use their abilities to the fullest.

He believed that job enrichment was an important motivator because it allows the job to have more depth to it as the job has a wider range of tasks and activities. This allows greater challenge and complexity. By using job enrichment, employees feel they are in control of their workload, are able to feel like they can complete it and feel achievement once completed.

EMPOWERMENT
Delegating power to employees so that they can make their own decisions. This gives employees more control and authority with decision making, which in turn leads to higher motivation. This could be done through less supervision by managers leading the employees to be more independent. By doing this, it demonstrates trust from the managers towards the employees.

Herzberg argued that managers should:
  1. Motivate by using motivators plus ensuring hygiene factors are met
  2. Use job enrichment and job empowerment (delegating more power to the employees to make their own decisions)
CRITICISMS OF HERZBERG'S THEORY
  1. Some researchers have challenged the idea that happy and satisfied workers increase productivity.
  2. Different individuals respond in different ways to the various factors
  3. For some employees, the hygiene factors may be the motivating factors
Key summary for Herzberg:
  • Workers motivated to work harder by motivators e.g. more responsibility, more interesting work, more praise for good work
  • Workers can become demotivated if hygiene factors are not met e.g. pay, working conditions, relationships with colleagues

Concept that employee satisfaction is related to factors which motivate, and factors which cause dissatisfaction (hygiene factors).

Read more: http://www.businessdictionary.com/definition/Herzberg-s-two-factor-theory.html

Concept that employee satisfaction is related to factors which motivate, and factors which cause dissatisfaction (hygiene factors)

Read more: http://www.businessdictionary.com/definition/Herzberg-s-two-factor-theory.html

Concept that employee satisfaction is related to factors which motivate, and factors which cause dissatisfaction (hygiene factors)

Read more: http://www.businessdictionary.com/definition/Herzberg-s-two-factor-theory.html

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