Corporate culture - Difficulties in changing an established culture - 3.4.2

Organisations often need to adapt to their culture for reasons including takeovers or mergers, growth and changes in the market. Difficulties with changing the culture include staff loyalty to exisiting relationships, the failure to accept the need for change, insecurity, loss of power, loss of skills, break-up of work groups and different individual views of how the change should be managed.  Furthermore, there can be an alienation of suppliers, customers and other stakeholders.